Sales

Sales

• As the Recession Eases, so Have Bonuses Builders Pay to Brokers

  But real estate agents insist they show houses based on client preferences, not on their potential compensation.

• A Beachfront Community Is Setting Lot-Price Records in Southern California

  The 121-acre Strand at Headlands lets buyers build to whatever style they choose.

• A Louisville Builder Shares Tips On The Art of Negotiation

  Joe Pusateri of Elite Homes has built a second career on telling builders how to get what they want from banks, contractors and customers.

• Snowbirds Migrate For Florida Spring Home Selling Season

  Builders are reporting traffic is up in some Florida markets, yet challenges remain.

• Neighborhood near former munitions factory dealing with chemicals, declining home values

  Families already reeling from news that their health might be imperiled by dangerous chemicals seeping from a defunct DuPont munitions factory may now have something else to worry about: declining property values in their Passaic County neighborhood.

• What Women Consumers Want: A Refresher Course

  A presentation at SURFACES 2010 outlines how to reach female buyers today.

• 10 Ways to Improve Your Performance During the Spring Selling Season

  The all-important spring selling season becomes even more significant this year with a slow housing market and temporary home buyer tax credits. Here are 10 tips to improve your chances of having a successful campaign.

• A Leading Auction House Plans for its Future in a Stronger Economy

  Real Estate Disposition Corp. is looking beyond the disposal of distressed assets.

• Cost Components of a House

  The numerous variables that affect the price of a new house has changed due to the effects of the downturn.

• Spring Selling Season Brings Optimism From M/I Homes CEO

  Higher January sales orders could suggest a busy spring selling season.

• Potential Buyers Flock to Opening of New Home Series

  The Irvine Company and six builders are working in tandem to build and sell nearly 700 homes during the next two years.

• Bay-Area Builder Lets Instinct Guide Its Growth

  Regis Homes in Northern California is winning its bet on building to meet pent-up demand.

• Builder Offers Tax Credit Guarantee for Homes Sold in January

  Charter Homes, which offered same benefit for December sales, wants to assuage buyers' fears about missing April 30 deadline.

• Video: Social Media Essentials

  Builder Online’s Alison Rice talks with Dina Gundersen of Monte Hewett Homes about how and why small builders can integrate video into their marketing efforts.

• As Generational Torch is Passed, Industry Experts See Similarities In What Aging Boomers and Millennials Will Want

  Both groups seek authenticity, “excitement,” and a community that reflects their individuality.

• Home Sizes Continue to Shrink

  Survey data from the NAHB and Better Homes and Gardens indicates that builders and consumers are thinking smaller.

• Social Media: An Effective Way For Builders to Connect With Women Home Buyers

  IBS speaker: ‘They joined your Facebook page. They want to talk to you.’

• 6 Ways For Builders to Beat REOs

  Speakers give strategies for competing against foreclosures.

• Banks Are Impressed With Cornell Homes' Presales Track Record

  As a result, this three-year-old builder is having an easier time obtaining financing for its projects.

• Time for the International Builders' Show 2010

  The show will be held in Las Vegas from Jan. 19–22.